Movie theaters must ‘urgently’ rethink the experience, a study says.

Nearly half of the prepandemic audience hasn’t returned, research shows, and 8 percent may be gone forever. New York Times By BY BROOKS BARNES from NYT Business https://ift.tt/31cxfcX
Movies, Theaters (Buildings), Coronavirus (2019-nCoV), Vaccination and Immunization, Customer Loyalty Programs